Case Study: Taste It Catering
A case study of our design and branding work for Taste It Catering, creators of high end pre-packed sandwiches supplied throughout scotland.
With the growth of Taste It Catering's distribution throughout Scotland, there was a need to establish a visual identity in order to aid brand recognition and develop loyalty with customers.
All of Taste It's products are hand made using the best ingredients in order to offer the highest quality possible. We created a strong mark and bold appearance with a hand made aesthetic to compliment this approach.
The established logo and brand visuals are sympathetic to a hand made approach to production allowing Taste It to produce their own packaging in-house without compromising on the quality — a money saver which does not prohibit growth as the company expands.
The logo design and established visual identity was rolled out to create packaging designs, various marketing collateral and business cards.