Case Study: Bon Accord
A case study of our logo design and brand identity for Bon Accord soft drinks.
Soft drinks firm Bon Accord has been brought back to life by the great-great granddaughter of the original founders.
Karen Knowles and business partner Nathan Burrough are reviving the once-dominant brand, which was founded in 1909, in a re-imagined form for modern-day consumers.
The family business was one of three major soft drink manufacturers in Scotland, along with AG Barr and James Dunbar, who dominated the fizzy drinks market in Scotland.
Realising consumer habits have changed in recent years, Karen Knowles was determined to create new Bon Accord recipes which were a clear departure from the Bon Accord of yesteryear.
We have worked with Bon Accord to create a clean contemporary brand which truly reflects the company moving forward.