Case Study: Athlon
Athlon Pilates Academy brand identity and logo design.
With the development and recognition of Athlon's services in the worldwide market, there was a need to establish a visual identity to match the quality and scope of the business.
Athlon Pilates Academy provide bespoke pilates manuals written specifically for elite level sports training programmes, allowing sports coaches to deliver a tailored courses directly to their athletes.
We created a strong logo and identity system to compliment this approach, creating brand visuals that are representative of the elite level that the business operates at whilst offering a flexibility that can be adapted to different disciplines.
The logo design and established visual identity was rolled out to create programme designs, various marketing collateral and business cards.